Google is supposed to be the best search engine for marketing the products and services by online advertisers, because of its reach among Internet users. But the popularity has its own disadvantages namely:

High Competition
High Cost
High CPA

Yahoo and MSN are other search engines, which are popular among Internet users, and competition of advertisers is comparatively less [...]

Over the last few months, I had the opportunity to read few great books, which I strongly recommend to anyone who is looking at creating a great impact in the digital world.
In this series, I will list some of those favorite books along with the summary of the insights offered by them. In the first [...]