Facebook recently announced its Connect program. There is already a good amount of buzz about Facebook Connect, and a lot of web applications are now considering ways to integrate Facebook Connect into their scheme of things to make their applications more “sticky”.
What Facebook Connect does is, it allows users to connect their Facebook profiles, friends and privacy rules to any site. What that would mean is that a website which was not social until now, would suddenly come alive, with the user’s Facebook Social Graph being instantly available on the website.
It looks like a lot of privileges available to Facebook Platform application developers till now would now also be available to stand-alone websites. It seems this is a very sensible balance between (a) Developing a stand-alone website, attracting users, getting them to invite friends and get them all engaged, and (b)Developing an app for Facebook that can use Facebook’s features and data, but now has no independent presence.
We can already see signs of the coming widespread adoption of Facebook Connect.
