Archive for the 'Social Media' Category

Reaching your customers through Facebook

Monday, August 31st, 2009

First Newspapers, Radio then Television and now Social Media. This is the way Marketers are reaching their potential customers around the world and the coming ‘Era’ is of Online Advertising i.e. through Facebook, LinkedIn, Twitter etc.

More and more businesses are jumping into social media as the ROI of Inbound Marketing continues to show that online [...]



TiE Delhi & OM Careers present OMCAR 2009 - The Online Marketing Summit on May 23

Tuesday, May 19th, 2009

TiE Delhi and OM Careers present The OMCAR 2009 - The Online Marketing Summit on May 23rd at Amity Innovation Incubator, Noida from 8:30 AM - 6:00 PM. OMCAR 2009, the Online Marketing Summit, is a non-profit initiative, which focuses on ‘empowering businesses to grow by leveraging the power of Online Marketing’. OMCAR 2009 will [...]



How to get traffic to your blog?

Sunday, January 4th, 2009

Well, I think this post has been in the waiting since a long time now. Most of the readers of the blog and some of my friends have pursued me to write this piece!!

Okay, so without any vague stuff, i would probably share the basic points every blogger must keep and take care of to [...]



What would Social Media be in 2009

Tuesday, December 30th, 2008

Social Media, blogs, twitter, mashups….the year 2008 has been all action and Action and more INNOVATIVE Action!!

Things have changed in a way which have certainly created new offerings, newer business models, personal branding are amongst the BUZZzzzz today!



So how do you explain the benefits of the accurate Social Media for your clients’ business?

Tuesday, November 11th, 2008

Ask your client does he know why Barack Obama is the President-elect and Mccain is not!
If your client does know it, well, half your work is done and if he does not hmmm…you have a perfect playground to set your rules!
Strange it may sound, but if we trail the campaigns of both Obama and Mccain, [...]



Impact of the slowdown on the Digital Media industry

Wednesday, November 5th, 2008

Slowdown…slowdown…slowdown!
Absolutely you heard it right! Its all about perception, what the word says is Slow-Down, put your brains to rest and think, re-think your business strategy, innovate, build relationships to leverage on them when you again fire up!
So how does the slowdown affect the Digital Media market?
Well, not really in my personal opinion. Yes! for [...]



Traffic to your website-Search Engine Approach

Tuesday, November 4th, 2008

The online website business/sales depend on the quality of traffic coming to your site. If the traffic is relevant the business will grow no matter the traffic is low or high. In B to B scenario people looks for and read article which are related to their product or they search for very specific keywords [...]



Facebook Application Monetization: Case Studies

Monday, November 3rd, 2008

Monetizing Facebook applications effectively seems to be the holy grail: While it is easy to put CPM or CPC ads onto an application and start earning some money, maximizing the revenues and tapping the full revenue potential of a successful application is definitely not trivial. With typical CPMs of $0.5 to $2 per 1000 impressions and [...]



Top 3 Reasons to use LinkedIn Answers

Friday, October 10th, 2008

LinkedIn Answers is one of the most powerful and under utilized Professional Networking tools available today. Here are my take on top 3 reasons to leverage LinkedIn Answers.
1. FREE Expert Advice: Obviously, the most common reason to use LinkedIn Answers is to get free advice. Almost contrary (you still need to put effort to ask [...]



SMM (Social Media Marketing) Evangelist @ OMLogic

Friday, October 3rd, 2008

OMLogic is an Online Marketing Consulting and Outsourcing company, which helps organizations realize the full potential of Online Marketing in their businesses. OMLogic engagement with clients starts with helping companies ask and answer the right questions to identify the “right message” for their target customers. Followed by offering SEO and PPC promotional services to bring [...]