Post tea, peppered with some avid networking, we gather for the next session, ‘Making SEO, PPC, SMM & Mobile Work Together’, presented by Mahesh Murthy, CEO Pinstorm and Paritosh Sharma, (SMM Evangelist, OMLogic). I am LIVE Blogging the session and I can’t help notice the excitement that has been generated in the room at the [...]

Kapil Gupta (CO. founder, OMLogic) the EMCEE for OMCAR 2009 now announces the much awaited session ‘Online Marketing : In-house or Outsource?’ by Gayatri Buddha (MakeMyTrip) and Pradeep Chopra (OMLogic) and I am LIVE Blogging the session. I can’t help noticing the enthusiasm generated at the announcement of the session.
Pradeep starts the session by thanking [...]

TiE Delhi and OM Careers present The OMCAR 2009 - The Online Marketing Summit on May 23rd at Amity Innovation Incubator, Noida from 8:30 AM - 6:00 PM. OMCAR 2009, the Online Marketing Summit, is a non-profit initiative, which focuses on ‘empowering businesses to grow by leveraging the power of Online Marketing’. OMCAR 2009 will [...]

Recession has hit shores! Well, I don’t mean to reframe Recession and what it does for you through this post. Infact this post is meant to give you a solution which would help you weather the storm.
If I ask you, is your business going down in the Economic Slowdown, well, a majority of the section [...]

Well, I think this post has been in the waiting since a long time now. Most of the readers of the blog and some of my friends have pursued me to write this piece!!

Okay, so without any vague stuff, i would probably share the basic points every blogger must keep and take care of to [...]

Social Media, blogs, twitter, mashups….the year 2008 has been all action and Action and more INNOVATIVE Action!!

Things have changed in a way which have certainly created new offerings, newer business models, personal branding are amongst the BUZZzzzz today!

Ask your client does he know why Barack Obama is the President-elect and Mccain is not!
If your client does know it, well, half your work is done and if he does not hmmm…you have a perfect playground to set your rules!
Strange it may sound, but if we trail the campaigns of both Obama and Mccain, [...]

Slowdown…slowdown…slowdown!
Absolutely you heard it right! Its all about perception, what the word says is Slow-Down, put your brains to rest and think, re-think your business strategy, innovate, build relationships to leverage on them when you again fire up!
So how does the slowdown affect the Digital Media market?
Well, not really in my personal opinion. Yes! for [...]

Lakhs of graduates passing out each year from the several establishments for learning in our country. We have been discussing the employability percentage which a report suggests to be around 26%.
How impressive does the figure sound? Comments anyone?
Well, I have been teaching and interacting with management grads across the country and to my amazement, well [...]

- The post introduces the recently held Fridays’ 2.0 session @ NASSCOM, as part of the NASSCOM EMERGE community initiative!
You can access more HERE
WEB 2.0, Yammer, Mashup, Dapper, Pipes, Widgets, Open API’s, WOMM…
Greek, does it sound?
Well, the 39th session of the NASSCOM Friday’s 2.0 (Emerging Companies Forum - Marketing) was a big draw, which had people [...]