Pradeep Chopra



Information about author:

Name:Pradeep Chopra
WWW:http://www.omlogic.com
Pradeep Chopra
About author:
Pradeep Chopra is a serial entrepreneur and is currently a co-founder of OMLogic Consulting, one of India’s leading online marketing companies. In addition to delivering customer delight for OMLogic’s global customers using Search Engine Marketing, Pradeep is evangelizing OMLogic’s Social Media Marketing strategy for its customers. Prior to OMLogic, Pradeep was a co-founder of Whizlabs Software, an IT education company, where he built a global brand (using online marketing) for which Whizlabs won the 'Most Innovative Indian IT Company' award from NASSCOM in 2004. Online Marketing is Pradeep’s passion and he is among the pioneers in India who started using online marketing in 2000. He is an international speaker and an author on online marketing & entrepreneurship. His previous speaking assignments include speaking at SES (USA), Global Entrepolis @ Singapore, NASSCOM India Leadership Forum, TiE and Web Innovation conferences. He is also an avid blogger and regularly blogs on online marketing at OM Careers, NASSCOM and SEMPO. Pradeep graduated from IIT Delhi and is also a member of the SEMPO's Global Committee. He is also on the advisory board of TiE’s Internet SIG (Special Interest Group), the voice of Internet in India. He is also the founder and president of OM Careers, a non-profit and world’s first online marketing careers community. He is also the brainchild behind OMCAR 2008, world’s first online marketing careers conference & expo.

Authors Archive

Learn Blogging in 178 Seconds

Friday, May 2nd, 2008

Have you ever wondered why blogs are getting so popular today? Do you know that number of blogs crossed over 100m in 2007 end? Every second, a new blog is created. Still, all these numbers represent only the blog writers. Imagine the community of people who are reading the blog posts.

For sure, blogging is a [...]



Are you in search for an Online Marketing Freelancer?

Friday, April 25th, 2008

Given the nature of the work in the online marketing industry, outsourcing to a freelancer works well for a large number of companies who don’t want to build either an in-house team or outsource to a large size (and thus reasonably expensive) vendor. Another reason to work with a freelancer is to use specialized expertise [...]



SEMPO Institute pilots Hybrid Search Engine Marketing Training

Friday, April 18th, 2008

SEMPO Institute, one of the few Search Engine Marketing training institutes recently announced its pilot for hybrid training at Bentley College. Under this pilot, SEMPO institute will complement its reputed Search Engine Marketing online training course with one-day live instructor training.
The pilot course titled “Practical Search Marketing,” was first tested at Bentley College’s Center for [...]



In-house SEO Salary Survey: Experience Count$

Sunday, April 13th, 2008

SEMPO recently released the results of 1st ever In-house SEO Salary Survey. Over 650 respondents completed this survey. One of the key findings of the survey is that In-house SEO salaries commensurate with experience.

The largest portion of respondents (more than 26%) came from SEO managers who earn salaries ranging between $60,000 - $90,000.
Check out SEMO [...]



SMEI Summit 2008: Bangalore (Apr 23) | Mumbai (Apr 25)

Sunday, April 13th, 2008

SMEI (Sales and Marketing Executives International) is one of the world’s leading organization for Sales & Marketing. Way back in 1935, IBM’s founder Thomas Watson Sr., along with few other visionaries formed a network on Sales & Marketing professionals. This network, which was called National Federation of Sales Executives which later resulted in SMEI.
Recently, SMEI [...]



Job @ OMLogic Consulting: PPC Expert

Friday, April 11th, 2008

Company: OMLogic Consulting
Location: New Delhi (India)
Contact Person: Kapil Nakra (kapil.nakra (at) omlogic.com)
Job Title: PPC Expert/Analyst

Desired Profile
a. Qualification: Graduate (MBA Preferred)
b. Experience:
- Passionate about career in PPC (minimum 2 years of PPC experience)
- Should have successfully managed a team of PPC professionals
- Should have handled large campaigns (alternative media campaign handling and working with international customers [...]



Job @ OMLogic Consulting: SEO Expert

Friday, April 11th, 2008

Company: OMLogic Consulting
Location: New Delhi (India)
Contact Person: Kapil Nakra (kapil.nakra (at) omlogic.com)
Job Title: SEO Expert/Analyst

Desired Profile
a. Qualification: Graduate (MBA Preferred)
b. Experience:
- Passionate about career in SEO (minimum 2 years of SEO experience)
- Should have successfully managed a team of SEO professionals
- Worked on websites across multiple domains (working with large corporations and international customers will be a [...]



Web Innovation 2008 [May 8, Mumbai]

Friday, April 4th, 2008

Web Innovation 2008 is going to be one of India’s largest conferences on Web 2.0. Happening for the 2nd time, Web Innovation is a great platform for Web 2.0 Business and Technology professionals for networking and learning the latest industry trends.
Web Innovation 2008’s high profile speaker list (yes, I am speaking too :)) is a [...]



Learn Social Bookmarking in 205 Seconds

Wednesday, March 26th, 2008

What is Social Bookmarking?
According to Wikipedia: “Social bookmarking is a method for Internet users to store, organize, search, and manage bookmarks of web pages on the Internet with the help of metadata”
Did you find the above definition interesting? Did it give you any confidence about using Social Marketing? Most likely Not.
While browsing on Youtube, [...]



Search Engine Marketing Careers - Opportunity Meets Preparation!

Friday, March 14th, 2008

As the title of this post says, this presentation is about Search Engine Marketing careers. I presented this at Search Engine Strategies conference in San Jose (USA) in Aug 2007.
If you are already an SEM professional, this presentation will give you access to expand your career in the Search Engine Marketing industry. If you are [...]