Archive for September, 2008

The brand ‘YOU’…!

Tuesday, September 30th, 2008

Lakhs of graduates passing out each year from the several establishments for learning in our country. We have been discussing the employability percentage which a report suggests to be around 26%.
How impressive does the figure sound? Comments anyone?
Well, I have been teaching and interacting with management grads across the country and to my amazement, well [...]



SEO – On page Elements

Monday, September 29th, 2008

On-page SEO is defined as those things that are indeed a part of the website and whether they are favorable to search engine algorithms. It tells the search engines what your web site is about, so they can index it properly. It is the foundation and directly associated to the content and construction of [...]



How startups and Emerging companies can benefit from social web and enterprise 2.0

Sunday, September 21st, 2008

- The post introduces the recently held Fridays’ 2.0 session @ NASSCOM, as part of the NASSCOM EMERGE community initiative!
You can access more HERE
WEB 2.0, Yammer, Mashup, Dapper, Pipes, Widgets, Open API’s, WOMM…
Greek, does it sound?
Well, the 39th session of the NASSCOM Friday’s 2.0 (Emerging Companies Forum - Marketing) was a big draw, which had people [...]



Pay Per Click- Learning and development

Thursday, September 18th, 2008

Getting a Pay Per Click Knowledge is not a difficult task. One can learn the PPC basics from the Google adwords learning centre, yahoo help centre or adcenter help centre. I am sure one can learn the basics of PPC marketing in 2-3 months if he/she is keen interested in learning.
As a starter PPC [...]



PPC Expert (Bangalore Based SEM Startup)

Monday, September 15th, 2008

We are looking for a PPC expert to work with us. We are a Bangalore based  SEM start-up company.
Desired work experience: SHOULD have experience of managing PPC campaigns(Google/Yahoo/MSN) for at least one year. Sound understanding of SEM fundamentals is a MUST. Any other skills in Affiliate marketing, Email marketing, link building, etc is an added [...]



Images Optimization: An Overlooked Domain

Sunday, September 14th, 2008

Image optimization is the fastest growing vertical in the industry. It was found, while optimizing a webpage, mostly SEO people focused their efforts on optimizing the text on web page, but there’s a huge opportunity that’s overlooked by most; is optimizing images. With little more efforts, a huge amount of traffic can also be generated [...]